Proton

Proton: Inspiring Connections Proton is Malaysia’s first national car brand and a symbol of the country’s industrial ambition. Established in 1983, Proton began by rebadging Mitsubishi vehicles (like the legendary Proton Saga), which mobilized the Malaysian population. Today, under a strategic partnership with Geely, Proton has entered a new era of technology, quality, and design excellence. The modern Proton lineup is headlined by the “X-Series” SUVs. The Proton X50 and X70 have revolutionized the local market by offering premium features—such as voice command (“Hi Proton”), autonomous emergency braking, and Nappa leather—at competitive prices. The new X90, a mild-hybrid 7-seater, marks Proton’s first step into electrification. By adapting Geely’s proven platforms and infusing them with “Proton Ride & Handling” tuning, the cars offer a driving experience tailored specifically for Southeast Asian roads. National Pride, Global Tech Connected Mobility: Advanced infotainment systems with 4G connectivity and remote control apps. Safety: Consistently achieving 5-Star ASEAN NCAP ratings across the model range. Transformation: Moving from a budget brand to a technology leader in the ASEAN region. Proton is evolving. With a blend of Malaysian heritage and international technology, it continues to drive the nation forward. Visit Proton Cars