Laffite Automobili: Road-Legal Racing Laffite Automobili is a new breed of hypercar manufacturer born from a rich motorsport legacy. Founded by Bruno Laffite (nephew of legendary Formula 1 driver Jacques Laffite) and Pascal Cohen, the company aims to bridge the gap between prototype race cars and street-legal vehicles. Based in Turin, Italy, Laffite made global headlines by launching not one, but five different electric hypercar models simultaneously, a feat unheard of in the automotive industry. The lineup includes the Atrax (a high-riding all-terrain hyper-SUV), the Barchetta (an open-top speedster), and the LM1 (a Le Mans-style racer for the road). These vehicles are designed by GFG Style, the design house of the illustrious Giorgetto and Fabrizio Giugiaro, ensuring that their aesthetics are as striking as their performance. Laffite focuses on delivering the raw, visceral emotion of racing, utilizing advanced sound synthesis to mimic the roar of race engines in their electric powertrains. Racing DNA Diverse Lineup: From off-road super-SUVs to track-focused coupes, covering every niche of extreme performance. Giugiaro Design: Sculpted by the most famous family in automotive design history. Exclusivity: extremely limited production runs ensure these vehicles remain rare collectibles. Laffite Automobili is for the collector who wants the adrenaline of the F1 grid combined with the future of electric mobility. It is a revolution in the hypercar segment. Discover Laffite